Over recent years Cobourg’s local media were
given over to hosting a number of negative perceptions by locals about tourists,
who are accused of bringing nothing to Cobourg and leaving only garbage. Meaner
things have been said. Hundreds of column inches have been published year after
year, always with a noticeable hole in the coverage of tourists to Cobourg.
No newspaper, no blog, no local pundits,
have ever interviewed a tourist to Cobourg. No one has any curiosity about who the
tourists are. How they regard us. How
pathetic is that?!
Cobourg Tourism has hired professionals to
make 20 videos over seven years that have been published on Youtube and
Facebook. The number of views and shares they have acquired is remarkably modest.
They are formulaic, contrived and mediocre. Cobourg taxpayers paid how much for
these videos?
Romantic Getaways (https://youtu.be/3tCEM00jqSo) consists
of a middle age couple, (hired models) he white, she not. They disembark at the
yacht docks, sniff flowers at the Farmer’s Market, stroll downtown, eat local
food, walk the beach, all done to peppy music; not a single hair out of place. It
is obviously contrived. Something is missing and it is authenticity, sincerity
and genuine happiness.
I will be showcasing videos about Cobourg
beach on my blog, Cobourg of All Things (cobourgtown.blogspot.ca) over the next
few weeks. The videos were made by daytripper tourists. They are amateur, charming,
authentic and sincere. They are unabashedly happy about their visit to Cobourg.
All this publicity FOR FREE!
Invariably, these day tripper tourists are
from assorted communities of immigrants. Many of the videos were produced by
their Canadian-born children. Their day trip to Cobourg is integral to their successful
integration to Canadian values.
There is a gold mine of videos produced by
day tripping tourists and uploaded to the YouTube commons. Why couldn’t Cobourg
Tourism or Downtown Cobourg feature one or more on their social media pages. It
is surprising that not a single professional promotional outfit has thought to
use images from some of these authentic videos for a montage. Nor have any
local videographers. Inside the box is a safe space for them all. There is an
incredible lack of imagination.
Enjoy the series of videos. I will attach
my own commentary to each video. If you like the video, feel free to ‘like’ it
or ‘share’ it.
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